
Overview
Dr Mahshid Bagheri is a Lecturer in Management (January 2022- Present) and Postgraduate Senior Tutor (August 2024- Present) at Bangor Business School, Bangor University. She holds a PhD in Management Studies and an MBA in International Business with Distinction, both from Bangor University.
Dr Bagheri teaches a range of undergraduate and postgraduate modules at Bangor Business School. Her research interests span the areas of internationalization, entrepreneurship, innovation, business growth and strategy, and SMEs' performance. She has a particular focus on growth strategies for small and medium-sized enterprises, including how they can leverage open innovation, AI-driven innovation, and strategic orientation to enhance their international performance. She is a member of Rhanbarth – Organisational Behaviour Research Group.
In recognition of her teaching excellence and commitment to professional development, Dr Bagheri has been awarded Fellowship of the Higher Education Academy (FHEA) and is a Certified Management and Business Educator (CMBE) by the Chartered Association of Business Schools.
Additional Contact Information
Location: Room 0.18, Hen Goleg, LL57 2DG
Click below to book an appointment during Mahshid's office hours:
https://outlook.office365.com/owa/calendar/DrMahshidBagheri@bangoroffice365.onmicrosoft.com/bookings/
Qualifications
- Certified Management & Business Educator (CMBE)
Chartered Association of Business Schools (CABS), 2025 - Fellow (FHEA)
Advance HE, 2023 - PhD: Management Studies
2021 - MB: MBA in International Business
- BA: English Language Translation
- Other: Associate of Science in Computer software
Teaching and Supervision
Current Undergraduate Teaching:
ASB- 3005 Marketing Performance Monitoring And AnalyticsÌý
ASB-2019 Business Information Systems
ASB-1602 Technology in Marketing
ASB-1007 CMI in Ethics, Sust, HRM, Tour
Current Postgraduate Teaching:
ASB-4904/4905 ABJ-4904/4905Ìý Applied Business Projects
Past Teaching:Ìý
ASB-1206 Tutorials in ManagementÌý
BIC-3027 Business Environment
BIC-0012 Business Functions
BIC-0019 Macroeconomics
BIC-1005 Introduction to Economics
ASB-1105 Principles of Business Management 2019/20
PhD Supervision:
Ahmed Salah Ibrahim Mohamed Elgazzar (Jan 2025- Present)
Research Interests
Research Interests:
Internationalization/deinternationalization of SMEs
Innovation, open (AI) Innovation in SMEs
Strategic orientation: entrepreneurial and market Orientation
Role of AI in contributing to SMEs' sustainability
The impact of Immersive Technologies/IoT/big data analytics on SMEs' growth and Performance: challenges, limitations and opportunitiesÌý
Conference Attendance:
- ‘Exploring the Role of Big Analytics Capabilities in SMEs’ Marketing Performance: The Impact of AI and Open Innovation’. Accepted for presentation at the Academy of Marketing Conference, 2025.
- ‘Ethical AI in Service Innovation: Balancing Benefits and Risks in a Digital Age’. Presented at BAM Conference, 2-6 Sept 2024.Ìý
- ‘Exploring the Integration of AI in SMEs Open Innovation Ecosystems’. Presented at British Academy of Management (BAM) Network Colloquium, May 2024
ÌýWorking Papers
- ÌýLinking the Degree of Internationalization and Small and Medium-sized Firm Performance Through Entrepreneurial Orientation and Open Innovation: A Moderated Mediation Model.Ìý
- Exploring the Role of Big Analytics Capabilities in SMEs’ Marketing Performance: The Impact of AI and Open Innovation. Status: Data Collection
Postgraduate Project Opportunities
Publications
2019
- Published
Bagheri, M., Mitchelmore, S., Bamiatzi, V. & Nikolopoulos, K., Mar 2019, In: Journal of International Management. 25, 1, p. 121-139
Research output: Contribution to journal › Article › peer-review
Other Information
Roles within Bangor Business SchoolÌý
PGT Senior TutorÌý
Chair of PGT Special Circumstances Board
Academic Lead for Employability Related Competitions